Facebook users in the US can now decide what happens to their social media profiles after they die.
Users can grant control to a trusted friend or family member, who will manage their account in the event of their passing. A post-mortem Facebook is referred to by the company as a "legacy account," and can be assigned through the website's security page.
The director of your legacy account will have the ability to change your profile photo, accept friend requests and make announcements (after Facebook has verified, you are, indeed, dead). The option to download photos and posts is available, however, messages will not be available to the legacy contact, maintaining your privacy even after you've crossed over to the other side.
Post-mortem Social Media
Facebook Users Are Now Granted Control Over Their Accounts After They Die
Trend Themes
1. Legacy Accounts - There is an opportunity for digital estate planning services to emerge, providing individuals with options to plan for their digital presence after death.
2. Post-mortem Social Media Management - New tools and platforms can be developed to assist legacy contacts in managing deceased users' social media profiles and ensuring they adhere to their wishes.
3. Privacy Preservation in Legacy Accounts - There is potential for innovations in privacy settings and security measures for legacy accounts, ensuring that sensitive information remains protected even after the user's passing.
Industry Implications
1. Digital Legacy Services - Companies can offer services that help individuals manage and plan for their digital presence after death, including assigning trusted contacts and specifying personal preferences.
2. Social Media Management Tools - Platforms and tools can be developed to assist legacy contacts in efficiently managing and updating post-mortem social media accounts, streamlining the process for them.
3. Privacy and Security Solutions - Innovative solutions can be created to enhance the privacy and security of legacy accounts, protecting the personal information and data of deceased users.