Five different cosmetic companies get 'Face Time' in W Magazine. The beauty editorial stars the stunning Anna Jagodzinska as photographed by Craig McDean. Makeup by Olay, Estée Lauder, Dolce & Gabbana, Lancôme, and Dior, though, are the real stars.
W Magazine's 'Face Time' was styled by Alex White, while Diane Kendal was in charge of creating Jagodzinska's looks, which included everthing from a red-lipped 50s-style sccreen siren to a very neutral, minimally made-up look. Click through the gallery to see more of 'Face Time' in W.
Makeup Mirror Fashiontography
Model Anna Jagodzinska Gets 'Face Time' in W Magazine
Trend Themes
1. Beauty Editorials - The increasing popularity of beauty editorials presents an opportunity for cosmetics companies to collaborate with publications for promotional purposes.
2. Makeup Sponsorships - Makeup sponsorships in beauty editorials can foster brand recognition for cosmetics companies and generate revenue for publications.
3. Celebrity Makeup Artists - The rise of celebrity makeup artists presents an opportunity for cosmetics companies to reach wider audiences through collaborations.
Industry Implications
1. Cosmetics - Cosmetics companies can take advantage of beauty editorials and makeup sponsorships to increase brand recognition and drive sales.
2. Publishing - Publications can generate revenue from makeup sponsorships and collaborate with cosmetics companies to create editorial content.
3. Entertainment - Collaborating with celebrity makeup artists presents an opportunity for cosmetics companies to reach wider audiences and increase brand awareness through celebrities' social media followings.