Japanese sub-label eYe Junya Watanabe MAN introduces its latest Spring/Summer 2022 collaboration alongside Tokyo vintage store BerBerJin on a new collection that breathes life back to vintage items. The two source designs from BerBerJin through digital scanning and printing to processing and transfer the realistic textures.
The most notable item in the new collection is a reproduced Levi's classic 56XXE T-Back jacket and the 1922 model of the 501XX that is made from a nylon chino material. It is finished with special accurate stitching and belt loops with the addition of suspender buttons. Another notable item is the leather rider jacket that boasts retro themes nodding to the 50s and 60s finished with flight jackets and military pants.
Vintage Collaborative Denim Designs
BerBerJun and eYe Junya Watanabe MAN Drop the SS22 Range
Trend Themes
1. Vintage-inspired Apparel - Opportunity to incorporate vintage designs into modern apparel through digital scanning and printing technology.
2. Collaborative Fashion - Collaboration between vintage stores and fashion brands to create unique and exclusive collections.
3. Sustainable Fashion - Reduction of textile waste and carbon footprint by incorporating vintage designs into new collections.
Industry Implications
1. Fashion Retail - Retailers can collaborate with vintage stores to create exclusive collections and attract customers interested in unique designs.
2. Textile Manufacturing - Manufacturers can expand their offerings by incorporating digital scanning and printing technology to reproduce vintage designs.
3. Sustainability Consulting - Consulting firms can help fashion brands reduce their carbon footprint and incorporate sustainable practices by using vintage designs.