With its 'Make the World You Want' campaign, GoDaddy is showcasing some of its influential customers who are helping to positively reshape the world and in the process, inspire other everyday entrepreneurs. Some of the faces of the campaign include figures from a wide range of fields and interests, including style icons, authors, restaurateurs, singers and more.
With TV ads, online videos and other traditional marketing initiatives, GoDaddy is on a mission to empower people to make their dreams a reality with the help of its tools and services. As such, each influencer featured in the campaign is showcased alongside the websites and e-commerce platforms that they have built using the many resources from GoDaddy.
Everyday Entrepreneur Campaigns
GoDaddy's 'Make the World You Want' Shows Influential Customers
Trend Themes
1. Celebrity-driven Entrepreneurship - Disruptive innovation opportunity: Develop a platform or service that connects everyday entrepreneurs with influential figures to leverage their expertise and mentorship.
2. Inspiring Entrepreneurial Stories - Disruptive innovation opportunity: Create a content platform or media channel that shares the personal journeys and success stories of everyday entrepreneurs to motivate and educate aspiring business professionals.
3. E-commerce Empowerment - Disruptive innovation opportunity: Build a comprehensive e-commerce toolkit or platform that provides user-friendly resources and solutions for individuals looking to establish and grow their online businesses.
Industry Implications
1. Online Advertising and Marketing - Disruptive innovation opportunity: Develop innovative digital marketing strategies that leverage the power of influential individuals to promote products and services effectively.
2. Digital Content Creation and Distribution - Disruptive innovation opportunity: Create an online platform that curates and delivers inspiring entrepreneurial stories, providing valuable content and resources for aspiring business professionals.
3. Website Development and Hosting - Disruptive innovation opportunity: Introduce user-friendly website builders and hosting services that cater specifically to the needs of everyday entrepreneurs, making it easier for them to establish and maintain an online presence.