For the Spring/Summer 2020 season, Timberland and Supreme launched a chic apparel collection and an ultra-slick footwear silhouette--the Euro Low Hiker.
The shoe takes cues from a mountainous design but is adapted for the urban environment. While it provides a high level of comfort and security, Timberland and Supreme launch the upper in black, as well as two vibrant colorways that are sure to capture consumer attention. These two nuances are red and yellow.
Aside from the slick Euro Low Hiker, the latest Timberland x Supreme collaboration features a co-branded crewneck and a six-panel cap. The collection is expected to hit Supreme's online store on March 26th, 2020 for the US and Europe. This streetwear drop is also scheduled for Japan two days later on March 28th.
Shiny Leather Hiker-Inspired Boots
Supreme & Timberland Launch New Colours of the Euro Low Hiker
Trend Themes
1. Chic Apparel Collection - Opportunity for collaboration between fashion brands to create stylish and urban-inspired apparel collections with functional elements.
2. Ultra-slick Footwear Silhouette - Potential for footwear brands to design and launch sleek and fashionable shoe styles that combine comfort and security.
3. Streetwear Drops - Growing demand for limited edition streetwear collaborations and exclusive releases that resonate with fashion-forward consumers.
Industry Implications
1. Fashion - Developing innovative apparel and footwear designs that blend fashion and function to cater to urban lifestyles.
2. Footwear - Creating stylish and secure footwear options that are inspired by outdoor designs while being suitable for city environments.
3. Streetwear - Expanding the streetwear market through exclusive collaborations and limited-edition drops that generate excitement and demand among fashion enthusiasts.