Japanese fashion label elephant TRIBAL fabrics unveils its latest collection designed for the Spring/Summer 2021 season. The brand's designer Ryōta Kimizuka references memories from his youth, when summers were spent at the local theme park, which is now the abandoned Namegara Island.
He dives even further to the past and references the 70s for design inspiration. The culture of Japanese City Pop is the influence, including the revival of songs such as 'Plastic Love.' The island emblems can be seen throughout the capsule, detailing silhouettes such as the Cuban style tops, the bomber jackets, bondage pants, and much more. The rest of the capsule include graphic hoodies, slit trousers, pajama style pants, reversible jackets, scarves, and bucket hats.
Japanese City Pop-Themed Apparel
Elephant TRIBAL Fabrics Nods to Japanese Music for SS21
Trend Themes
1. Japanese City Pop-inspired Fashion - Opportunity for fashion brands to incorporate Japanese City Pop culture into their designs for a retro-inspired vibe.
2. Revival of 70s Fashion - Opportunity for fashion brands to bring back iconic 70s styles in their collections, appealing to consumers who are seeking nostalgia and retro aesthetics.
3. Nostalgic Summer-inspired Fashion Collections - Opportunity for fashion brands to design collections that reference memories of summers past, evoking feelings of nostalgia and romanticism in consumers.
Industry Implications
1. Fashion - Fashion brands can explore Japanese City Pop and 70s themes for their collections to appeal to consumers looking for retro-inspired designs.
2. Music - Opportunity for music artists and labels to revive popular songs from the 70s and Japanese City Pop to cater to the growing demand for nostalgic music.
3. Theme Parks - Theme parks can capitalize on nostalgic memories of the past to create themed experiences for visitors, catering to consumers seeking unique and immersive experiences.