The Bain’s naturally pure Cape mountain whisky ad by Egg Films' commercials director Jason Fialkov is a serene and intriguing mountain whisky film.
Using close up shots of flowing water, wet leaves and water mirror reflections combined with sky high film shots over this Cape mountain, Fialkov takes you on a journey to understanding Bain’s whisky better. The Cape mountain scenery is tranquilly beautiful and introduces an interesting film concept using the Cape Mountain to play a role in the inspirational story of Bain’s whisky. With a voice over asking questions to better explain the whisky the ad concludes that the Cape waters hold the secret to Bain’s whisky and in it shows Fialkov narrative smarts.
This commercial is conceptualised by TBWAHuntLascaris using Fialkov to direct this debut commercial for Bains, South Africa's first Single Grain whisky and a great on it is.
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