BYBORRE works together with Tokyo-based publication Sabukaru join forces to launch the Edition 7 collection full of minimal designs for the season. The silhouettes are showcased in a understated editorial that spotlights the technical knitting techniques of the brand. BYBORRE is often recognized for its progressive work in the realm of fashion, disrupting traditional concepts and pushing creative boundaries.
This is especially prominent with knitwear and it is showcased in a lookbook shot by Tokyo-based photographer, Billy Fischer. The designs stand out against the plain off-white background to really bring attention to the apparel sets. The editorial is also made possible with the help of Car Service's Kei Hashimoto, as well as designers Dion Wynn and Agnes Krull.
Understated Technical Fashion Editorials
BYBORRE and Sabukaru Join Forces on the Edition 7 Capsule
Trend Themes
1. Understated Technical Fashion - Disruptive innovation opportunity: Explore the use of technical knitting techniques in minimal designs to create understated fashion collections.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporate progressive work in knitwear to disrupt traditional concepts and push creative boundaries in the fashion industry.