The Designer Collective eBay shopping store was recently launched featuring name brand fashions from designers like Calvin Klein, Nicole Miller and House of Harlow 1960 at full price, helping people shop direct from designers.
The shop is set up as a collection of all these designer brand storefronts on eBay, where users can click through to browse the individual items up for sale from each designer. The service offers free shipping and guaranteed returns, but it currently only operates in the United States. However, international shipping is set to roll out later this year, in addition to new brands that will be continually added.
eBay's Designer Collective is similar to the Fashion Gallery that was introduced on eBay in the UK in 2012, except that it required items to be purchased through retailers rather than directly from a designer label.
Aggregated Designer Web Shops
The Designer Collective is a New eBay Shopping Store
Trend Themes
1. Aggregated Designer Web Shops - The Designer Collective on eBay shows the opportunities for aggregating designer web shops.
2. Direct-to-consumer Designer Brands - eBay's Designer Collective offers a direct-to-consumer sales channel for designer brands.
3. International Expansion of Designer Brands - The upcoming international shipping service for eBay's Designer Collective creates possibilities for global expansion of designer brands.
Industry Implications
1. E-commerce - E-commerce retailers can leverage the Designer Collective model to aggregate and sell designer brands.
2. Fashion and Apparel - Designer fashion brands can consider setting up direct-to-consumer sales channels like eBay's Designer Collective.
3. International Shipping - Shipping and logistics companies can take advantage of the growth of international e-commerce sales for designer brands through services like eBay's upcoming international shipping service.