As much as humans love eating chocolate for Easter, for dogs, the treat can be harmful—but Good Boy is making sure pets are safely included in the festivities this year with its 'Easter Egg for Dogs.'
The dog-friendly Easter egg is made with a chocolate substitute, which makes for a treat that can be enjoyed by all dogs in moderation.
For the pet owner who is looking to spoil their dog on a regular basis and even more so on special occasions, brands are launching festive products for pets that help to include these important members of the household in holiday traditions. Some of the fun, pet-friendly products that have been launched for other holidays include everything from seasonal meals and special occasion cakes to advent calendars for the countdown to Christmas.
Dog-Friendly Easter Treats
Good Boy is Helping Pet Owners Celebrate Easter for Dogs with a Treat
Trend Themes
1. Festive Pet Products - Brands are launching festive products for pets that help include them in holiday traditions, presenting an opportunity for pet product companies to tap into this market.
2. Chocolate Substitutes - In response to the potential harm of chocolate for dogs, the development of chocolate substitute products provides an opportunity for innovation and disruption in the pet food industry.
3. Holiday-specific Treats - The creation of holiday-specific treats for pets, like Easter eggs for dogs, presents an opportunity for pet food companies to offer unique and seasonal products.
Industry Implications
1. Pet Product Companies - Brands that specialize in pet food and products can tap into the growing demand for festive pet products and chocolate substitutes.
2. Pet Food Industry - The pet food industry can seize the opportunity to develop chocolate substitute products and holiday-specific treats, catering to the needs and desires of pet owners.
3. Specialty Treat Manufacturers - Specialty treat manufacturers can create innovative and seasonal pet treats, such as Easter eggs for dogs, to meet the demand for holiday-specific products.