Pottery Barn created a line of incredibly durable backpacks that are tough enough to withstand the wrath of an excited child on the playground. The bags are made with water-resistant 600-denier polyester and feature fully adjustable straps for support and comfort.
In addition, the vast amount of pockets and ample space can store all of a kid's must-haves -- from lunches, gym clothes and their homework. Along with ample pocket room, the bags contain sturdy straps and outer gear loops to hold everything in place.
As an essential staple on the back-to-school list of necessities, these bags are both convenient and fashionable. The playful designs aim to please every child with a wide range of beautiful patterns. Among the patterns and different styles, the line of durable backpacks includes the 'Mackenzie Gray Owl Backpack' and the 'Allover Star Wars Backpack.'
Durable Waterproof Backpacks
These Incredibly Durable Backpacks will Last the Whole School Year
Trend Themes
1. Durable Backpacks - Opportunity for companies to create backpacks that are tough enough to withstand rough usage and last longer.
2. Water Resistant Materials - Innovation potential in developing materials that offer superior water resistance to protect the contents of backpacks from moisture damage.
3. Customizable Designs - Market potential for backpacks with customizable designs, allowing children to express their individuality and personal style.
Industry Implications
1. Outdoor Gear - Opportunity for outdoor gear companies to incorporate durable, water-resistant backpacks into their product lines.
2. Children's Accessories - Market potential for companies specializing in children's accessories to offer durable backpacks with customizable designs.
3. School Supplies - Disruptive innovation opportunity in the school supplies industry to create backpacks that are both fashionable and long-lasting.