Come January 2018, NYX will launch a new product dubbed the 'Duo Chromatic Shimmer Lip Gloss.' High in shine, the iridescent glosses reflect any light that hits them, while also adding a subtle tint of color to the wearer's lips.
The chrome lip glosses will come in a vast range of different shades, from transparent and light peach, to blue, purple, and green. As all of these shades apply with a sheer finish, they're easy to wear on their own with virtually any ensemble, or layered over more pigmented lipsticks for a unique look.
All of the chrome lip glosses will retail for just $8 USD each, making them an affordable addition to any consumer's makeup collection.
Colorful Chrome Lip Glosses
NYX's 'Duo Chromatic Shimmer Lip Gloss' Line Reflects Light
Trend Themes
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Iridescent Lip Gloss — Opportunity for innovative brands to create more iridescent and multi-dimensional lip gloss products.
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Sheer Finish Makeup — Potential for cosmetics companies to develop more products with sheer finishes that can be worn alone or layered for customizable looks.
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Affordable Chromatic Makeup — Opportunity for brands to tap into the affordable beauty market by offering chrome lip glosses at a lower price point.
Industry Implications
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Cosmetics — The cosmetics industry can explore new iridescent lip gloss products and expand their makeup lines.
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Fashion — Fashion industry can benefit from the trend by incorporating the sheer finish makeup trend into their beauty looks.
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Beauty Retail — Beauty retailers can capitalize on the affordable chromatic makeup trend by stocking and promoting these products.