Come January 2018, NYX will launch a new product dubbed the 'Duo Chromatic Shimmer Lip Gloss.' High in shine, the iridescent glosses reflect any light that hits them, while also adding a subtle tint of color to the wearer's lips.
The chrome lip glosses will come in a vast range of different shades, from transparent and light peach, to blue, purple, and green. As all of these shades apply with a sheer finish, they're easy to wear on their own with virtually any ensemble, or layered over more pigmented lipsticks for a unique look.
All of the chrome lip glosses will retail for just $8 USD each, making them an affordable addition to any consumer's makeup collection.
Colorful Chrome Lip Glosses
NYX's 'Duo Chromatic Shimmer Lip Gloss' Line Reflects Light
Trend Themes
1. Iridescent Lip Gloss - Opportunity for innovative brands to create more iridescent and multi-dimensional lip gloss products.
2. Sheer Finish Makeup - Potential for cosmetics companies to develop more products with sheer finishes that can be worn alone or layered for customizable looks.
3. Affordable Chromatic Makeup - Opportunity for brands to tap into the affordable beauty market by offering chrome lip glosses at a lower price point.
Industry Implications
1. Cosmetics - The cosmetics industry can explore new iridescent lip gloss products and expand their makeup lines.
2. Fashion - Fashion industry can benefit from the trend by incorporating the sheer finish makeup trend into their beauty looks.
3. Beauty Retail - Beauty retailers can capitalize on the affordable chromatic makeup trend by stocking and promoting these products.