BEAMS SSZ works together with Vans on a pair of the signature Era sneaker model named 'Double Pocket.' In reference to the update's name, the shoe boasts a secret coin pouch hidden in the tongue area. The low-cut sneaker model is offered in black and is constructed using durable suede materials.
Some of the notable design updates include the elastic overlay around the toe area so that it can be a laceless option. Additional elements include the SSZ embellishment detailing the shoe to showcase a punk infused aesthetic on the removable cup insoles. The sock lining is enhanced with single wrap foxing tape and impact protection, rounded out by the classic waffle rubber outsoles for support.
Hidden Pouch Low-Top Sneakers
BEAMS SSZ and Vans Update the Era with Double Pockets
Trend Themes
1. Hidden Pouch Sneakers - Opportunity for footwear brands to incorporate hidden compartments in their designs for added functionality and style.
2. Laceless Shoes - Opportunity for shoe manufacturers to create laceless options using elastic overlays for convenience and ease of wear.
3. Punk Aesthetic - Opportunity for fashion brands to embrace the punk aesthetic in their designs, appealing to consumers seeking edgy and alternative styles.
Industry Implications
1. Footwear - Opportunity for footwear manufacturers to explore innovative designs and features to meet evolving consumer demands.
2. Fashion - Opportunity for fashion brands to incorporate elements of punk aesthetic in their collections to attract trend-conscious consumers.
3. Accessories - Opportunity for accessory brands to create stylish and functional products by incorporating hidden compartments and pockets.