Renowned photographer Dominic Episcopo is famous for shooting food. He made headlines a few years ago with his state-shaped steaks and his newest project is for those with a more acquired taste.
Dominic Episcopo showcased his latest work at a festival called Meat America, where he took ground beef, crafted it into words and objects and repackaged it for display.
One would say a nice glass of red should accompany his art.
Implications - In a day and age where consumers are inundated with marketing from the time they wake up until the time they go to sleep, a company can benefit by focusing on advertising that features outlandish, gimmicky aesthetics. By luring consumers in with an unconventional angle, the company shows a commitment to originality, and a willingness to think (and act) outside of the box.
Meaty Word Photography
Dominic Episcopo Creates Type Art With Your Soon-to-Be Dinner
Trend Themes
1. Gimmicky Advertising - Opportunity for companies to attract consumers with unconventional and outlandish aesthetics in their marketing.
2. Originality in Design - Opportunity for companies to showcase their commitment to originality and stand out from competitors.
3. Thinking Outside the Box - Opportunity for companies to differentiate themselves by embracing unconventional ideas and approaches.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to create unique and attention-grabbing packaging and presentations.
2. Art and Design - Opportunity for artists, designers, and creative agencies to explore unconventional approaches in their work.
3. Advertising and Marketing - Opportunity for advertising and marketing agencies to develop innovative campaigns that captivate consumer attention.