After finding previous consumer support and interest, Doe Lashes has relaunched its popular lash quiz. This time, the quiz incorporates ML technology to help consumers find the perfect lashes for their unique faces. The brand pushes ahead of the beauty technology curve by using the patent-pending Selfie Sizer technology.
The lash quiz is compatible with smartphones and uses the phone's camera to measure details of the eyes, including width, height, shape, spacing, and angles. Doe offers consumers a personalized and private shopping experience. It ensures users that the photos used to calculate the perfect eyelash match are not stored anywhere by the company. Once the user answers the lash quiz questionnaire and inputs their email, they receive their lash recommendation results with a discount on lash purchases.
Eyelash Quiz Relaunches
Doe Lashes Relaunched its Lash Quiz with Incorporate ML Technology
Trend Themes
1. ML Technology in Beauty Industry - Incorporating ML technology in beauty industry can help create personalized and efficient beauty products and services.
2. Patent-pending Selfie Sizer Technology - The patent-pending Selfie Sizer technology can revolutionize the beauty industry by creating more accurate and personalized products.
3. Personalized Beauty Experiences - Offering personalized beauty experiences can create loyal customers and help stand out in a highly competitive industry.
Industry Implications
1. Beauty Industry - The beauty industry can benefit from incorporating ML technology to offer more personalized and efficient products and services.
2. E-commerce Industry - The e-commerce industry can utilize personalized shopping experiences to attract and retain customers.
3. Mobile Technology Industry - The mobile technology industry can partner with beauty companies to offer innovative beauty apps and services.