Activewear-Inspired Stilettos

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The DKNY Lancy Bungee Stretch Bootie Struts in Sporty Style

The DKNY Lancy Bungee Stretch Bootie is for the woman who wants to incorporate her love of rock climbing into every part of her life, even her most chicest moments. Yet another example of the fitness world entering the realm of fashion, this stiletto may not be appropriate for adventurous activities outside of the dance floor.

Part of the label's spring 2013 shoe collection, the DKNY Lancy Bungee Stretch Bootie "features bungee detailing and an open mesh stitch, while the 110Mm heel really gives the wearer a lift," as described by the website. Available in a midnight-cloud colorway complete with neon yellow accents, the heels will surely keep women out of trouble while making a statement.
Trend Themes
1. Activewear-inspired Fashion - There is an opportunity for brands to incorporate sporty materials and elements into their fashion lines.
2. Fashionable Fitness Footwear - There is an opportunity for innovative designs in the realm of fashionable fitness footwear.
3. High-performance Heels - There is an opportunity for blending high-performance materials with fashion-forward designs in the creation of heels.
Industry Implications
1. Fashion Industry - Fashion brands can capitalize on the trend of incorporating activewear elements into their lines, creating a new segment of stylish yet functional clothing.
2. Footwear Industry - Footwear designers can explore creative ways to combine athletic materials with high fashion styles to create stylish yet comfortable shoes.
3. Fitness Industry - Fitness brands can expand into the fashion industry by incorporating athletic elements into their clothing that can be worn both in and out of the gym.

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