The Walt Disney Company hit a major marketing milestone in achieving 100 million Disney Facebook Likes across all 200 brand and character Facebook pages.
This century-old kid's company caught the social media bug early on in 2009, posting regularly to Facebook. Through Disney news feeds, the company has attracted a fan base of about 5 million new fans per week. In celebration of the Disney Facebook Likes success story, a video showcasing stats of Disney involvement in social media will be released. Check out the video for Walt Disney’s 109th birthday.
Facebook Page Celebrations
Disney Facebook Likes Hit a Whopping 100 Million Clicks
Trend Themes
1. Social Media Marketing - Opportunity to leverage social media platforms like Facebook for marketing campaigns and growing a fan base.
2. Brand Engagement - Opportunity to connect with consumers through social media and increase brand loyalty and engagement.
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Industry Implications
1. Entertainment - Disruption and innovation in the entertainment industry through leveraging social media platforms for marketing and fan engagement.
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3. Digital Media - Opportunity for digital media companies to partner with brands and help them develop and execute successful digital content strategies.