Megaplex Theatres is the first of its kind to make the most of Atom Tickets' Atom Movie Access, which gives exhibitors the power to create their own customized movie subscription services and give members access to discounted movie tickets. Megaplex Theatres' MegaPass, powered by Atom Tickets, gives members the chance to access two tickets to the movies for $14.95 monthly, plus other perks at the concession stand and more.
MegaPass gives movie-goers the ability to see the same movie more than once, enjoy waived convenience fees and experience premium screenings like IMAX. The app-based service also makes it easy for members to book their tickets in advance, reserve seats and skip lines at the box office.
Currently, MegaPass is available at all Megaplex locations across Utah and Nevada, helping movie-goers get more out of their favorite theaters.
Movie Theater Subscriptions
MegaPass by Megaplex Lets Members Get Discounted Movie Tickets & More
Trend Themes
1. Customized Movie Subscriptions - The rising trend of exhibitors creating their own movie subscription services tailored to their audience's needs presents an opportunity for innovative pricing models and enhanced customer experiences.
2. App-based Movie Ticket Booking - The growing popularity of app-based services for movie ticket booking allows for streamlined processes, convenience, and personalized experiences, paving the way for further technological advancements in the industry.
3. Premium Movie Experiences - The demand for premium screenings like IMAX and the ability to watch the same movie multiple times showcases the potential for creating unique and immersive theater experiences that attract avid movie-goers.
Industry Implications
1. Film Exhibition - Film exhibition companies can leverage customized movie subscriptions and premium experiences to increase customer loyalty and revenue, while exploring digital platforms for ticket sales and improved convenience.
2. Mobile App Development - The development of user-friendly and feature-rich mobile apps for movie ticket booking opens up opportunities for technological innovations, seamless user experiences, and partnerships with theater chains.
3. Concession Stand Services - Concession stand providers can capitalize on the rise of movie theater subscriptions by offering exclusive perks, promotions, and personalized recommendations to enhance the overall movie-going experience and increase sales.