The Dior Fall 2014 ad campaign is utterly elegant. Revolving around modern-day ladies in waiting, the looks are fit for today's royalty. Pop royalty, that is. Real princesses and duchesses may find the gorgeous outfits too stylish for decorum's sake. Yet wouldn't it be nice to see Kate Middleton in some of these colorful numbers?
Shot by photographer Willy Vanderperre, the Dior Fall 2014 ad campaign stars a roster of models: Julia Nobis, who appeared in last season’s campaign, Fei Fei Sun, Helena Severin and Kasia Jujeczka. Adopting a sort of Parisian cool, they are clad in everything from blazers to gowns and quirky heels. Set to hit magazines’ August and September issues, the Dior Fall 2014 ad campaign will target those looking for some urban sophistication this upcoming autumn season.
Lady-in-Waiting Fashion Ads
The Dior Fall 2014 Campaign Stars Julia, Fei Fei, Helena and Kasia
Trend Themes
1. Modern Royalty Fashion - New fashion trends inspired by modern-day ladies in waiting offer opportunities for brands to create elegant clothing lines fit for pop royalty.
2. Parisian Cool Style - The adoption of a Parisian cool style in the Dior Fall 2014 ad campaign highlights innovative marketing strategies for a sophisticated and urban audience.
3. Quirky Heel Obsession - The Dior Fall 2014 ad campaign showcases a potential trend of quirky heels, presenting shoe brands with an opportunity to produce unique, trendy and popular products.
Industry Implications
1. Fashion - The Dior Fall 2014 ad campaign presents opportunities for the fashion industry to influence new trends inspired by modern-day ladies in waiting.
2. Marketing - The innovative marketing strategies used in the Dior Fall 2014 ad campaign offer exciting opportunities for businesses to target sophisticated, urban audiences.
3. Shoe - The Dior Fall 2014 ad campaign's showcasing of quirky heels offers opportunities for shoe brands to capitalize on trendy, unique and popular footwear designs.