Arc’teryx joins forces with BEAMS Japan to deliver the new DIMENSIONS collection and this time at a global scale. Previously, the launches were exclusively available in Japan and now it breaches new horizons. The inspiration behind the collaborative capsule stems from a bird's-eye view of nature itself.
It showcases how farms, forests, mountains, and other natural settings are seen and merge this concept together with the human's point of view on nature -- this spotlights sand, rocks, foilage, and more. All of this is mostly translated through the color palette, showcasing what nature looks like from a macro perspective and a micro perspective. The special edition collection will be launching in the UK, US, Canada, and China.
Technically Infused Global Fashion
Arc’teryx and BEAMS Join Forces on the DIMENSIONS Collection
Trend Themes
1. Global Collaborations in Fashion - Brands like Arc’teryx and BEAMS Japan are breaking down geographical barriers and reaching new markets with fashion collaborations.
2. Nature-inspired Color Palette in Fashion - Designers are drawing inspiration from macro and micro views of nature to create color palettes in fashion collections.
3. Integrating Technology with Fashion - There is an opportunity to integrate technology in fashion collections to enhance the user experience, such as using AR/VR for virtual try-ons or smart fabrics for functionality.
Industry Implications
1. Fashion and Retail - The fashion and retail industry can leverage global collaborations and nature-inspired color palettes to attract new customers and expand their reach.
2. Technology - The technology industry can partner with fashion brands to develop innovative solutions, such as integrating AR/VR or smart fabrics.
3. Tourism - The tourism industry can leverage the nature-inspired fashion collections to promote sustainable outdoor experiences and eco-tourism.