Digital Identification Apps

Bluink Created a Digital Identity App for Residents of Ontario

Bluink launched its digital identity app, which is now available for Ontario users of Android and iOS devices. The digital identity app was created in collaboration with the Ontario Ministry of Economic Development, which provided funding for the project. Bluink's app is named eID-Me and provides Ontario residents with the ability to store identification documents on their mobile phones. The app will also simplify the process for online verification and allow users to login without using a password.

Users can register for the app by scanning their passport, Driver's license or Photocard. Following that, the platform will provide them with an eID-Me identity.

Steve Borza, the Bluink CEO made a statement about the potential implications of the new app, "Once integrations are in place, eID-Me could prevent identity fraud in financial services, which became more likely due to millions of leaked social insurance numbers from data breaches last year."
Trend Themes
1. Digital Identity Verification - The launch of digital identity apps such as eID-Me creates an opportunity for businesses to streamline identity verification processes.
2. Mobile Identification Management - The use of mobile phones as a tool for managing identity documents points to a trend of increased mobility and convenience in identification processes.
3. Passwordless Login - The introduction of passwordless login through eID-Me could inspire other businesses to adopt more secure and user-friendly login methods.
Industry Implications
1. Financial Services - The prevention of identity fraud in financial services due to digital identity verification could be a disruptive innovation opportunity for the industry.
2. Government - Digital identification apps such as eID-Me make it easier for governments to manage and access citizen identity information, opening up opportunities for innovation in public services.
3. Technology - The development of digital identity verification technology has the potential to create new opportunities for innovation in the tech industry.

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