'Neuro' creates a variety of supplements for daytime use to help people become energized, playful and trim, as well as a dietary supplement for sleep.
Neuro SLEEP is boasts a melatonin-based formula that is also enriched with 5-HTP, magnesium and L-theanine, as well as extracts from superfruits like pomegranate, acai and blueberry. The supplement is targeted at those who are suffering with sleep, including everyone from sleep-deprived new parents and busy students to travelers who feel disoriented between time zones. Neuro SLEEP is offered in three flavors: Tangerine Dream, Peach Apricot and Mellow Mango.
Although Neuro sleep is packaged in a bottle-like container and has a liquid formula, it is a dietary supplement and not a beverage.
Sleep-Encouraging Supplements
Neuro SLEEP is a Melatonin-Based Dietary Supplement for Sleep
Trend Themes
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Melatonin-based Dietary Supplements — There is an opportunity to develop and market more dietary supplements with melatonin as the main ingredient, especially those that are enriched with natural extracts.
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Supplements for Sleep Improvement — There is a need for dietary supplements that can help improve sleep quality and address the different sleep-related problems, from sleep deprivation to jet lag.
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Liquid Dietary Supplements — The increasing popularity of liquid dietary supplements presents an opportunity for companies to create more innovative packaging and dispensing methods.
Industry Implications
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Health and Wellness Supplements — There is an opportunity for companies in the health and wellness industry to expand their product lines by developing more dietary supplements for sleep and relaxation.
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Beverage Industry — While Neuro Sleep is not a beverage, there is an opportunity for beverage companies to create functional drinks that can improve sleep quality with natural ingredients like melatonin and fruit extracts.
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Travel Industry — The travel industry can benefit from creating partnerships with dietary supplement companies to provide solutions for sleep problems during long-haul flights and adjusting to different time zones.