Dish & DU/ER's denim JOGGER styles set themselves apart from others in their category by being performance stretch denim pieces that resemble slouchy sweatpant styles.
These denim pieces are made from the brand's special L2X fabric, which features a blend of organic cotton, spandex for stretch and Coolmax, which boasts natural antibacterial properties. In the style of classic sweatpants, the denim JOGGER styles for men and women feature a drawstring closure and an elasticated ankle cuff.
While the popularity of athleisure styles has seen consumers ditching their denim in favor of comfortable stretchy pants, even away from the gym, jeans are expected to make a comeback as consumers opt for dressier clothing that's classic, comfortable and still fairly casual.
Sweatpant-Style Jeans
Dish & DU/ER's Denim JOGGERs are Comfortable, Stylish Performance Pants
Trend Themes
1. Athleisure Jeans - Creating jeans with the comfort and stretchiness of athleisure pants to meet the demand for casual, yet stylish clothing.
2. Performance Denim - Developing denim garments with specialized fabrics that offer performance features like stretch and antibacterial properties for added functionality.
3. Casual Dressing - Introducing dressier clothing options that retain comfort and casual appeal, catering to consumers' desire for versatile and relaxed fashion.
Industry Implications
1. Apparel - Innovating within the apparel industry by merging the comfort of athletic wear with traditional denim, offering a new category of clothing.
2. Sportswear - Expanding the sportswear market by creating denim styles that combine performance features with the casual aesthetics of sweatpants.
3. Fashion Retail - Responding to changing consumer preferences by stocking clothing options that bridge the gap between casual and dressier apparel.