Deadly Online Shows

'Dead Drunk but Trying' Will Test the Limits and Livers of Contestants

'Dead Drunk But Trying' is a new YouTube video series by some ridiculous dudes who want to see what happens when people drink copious amounts of alcohol, then try to perform simple tasks, like putting together basic IKEA furniture. Contestants must have a .25 BAC or higher to begin their task.

The show aired its first episode recently, and will air a new episode every two weeks. I personally find the show questionable and unsafe, but the results are still hilarious. 'Dead Drunk But Trying' will appeal to all those who have ever laughed at a friend stumbling around while extremely inebriated.
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Industry Implications
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3. Food and Beverage - Opportunity for alcohol brands to create comedic content around alcohol consumption in safe, responsible and entertaining ways.

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