Maca is a balancing, energy-boosting ancient ingredient that's often mixed into functional wellness beverages but it is also a key ingredient in Inika Organic's Phytofuse Renew Maca Root Day Cream. The hydrating, renewing and protective skincare product is just as beneficial for the skin as maca is to the body, especially as maca root has been proven to boost skin cell regeneration. Another up-and-coming ingredient in the formula is Rose of Jericho, which is described as a plant that "springs back to life and flourishes the moment it finds a drop of water."
The immensely nourishing day cream also contains antioxidant-rich organic pomegranate seed oil, hydrating aloe vera juice, shea butter, plus the natural oils of avocado, rosehip, jojoba, orange peel and the geranium flower.
Renewing Superfood Creams
The Phytofuse Renew Maca Root Day Cream Features a Popular Ancient Plant
Trend Themes
1. Superfood Skincare - There is a growing trend of incorporating superfoods in skincare products like maca root and pomegranate seed oil, which offer multiple benefits to the skin.
2. Natural Ingredients - Consumers are increasingly seeking natural ingredients like avocado, rosehip and jojoba oil for their skincare products as they offer consistent skin benefits without any adverse effects.
3. Ingredient Transparency - Transparency in ingredients used in skincare products and their sourcing is becoming the norm and can be a key selling point in the industry.
Industry Implications
1. Natural Skincare - The natural skincare industry can incorporate superfoods like maca root and pomegranate seed oil to offer new and innovative alternatives to traditional skincare products.
2. Vegan Skincare - The vegan skincare industry can incorporate superfoods like maca root and Rose of Jericho to create cruelty-free and sustainable products that cater to the conscious consumer.
3. Health and Wellness Industry - The health and wellness industry can introduce maca root and Rose of Jericho as ingredients in functional wellness beverages as well as in supplements for internal and external benefits.