Oddly Accessorized Editorials

The 'Boys' Editorial in GQ Style China SS 2013 is by Dan Cui

The 'Boys' editorial in the GQ Style China Spring/Summer 2013 issue features the styling of Dan Cui. The men in the editorial are donned with unusual accessories: mint-colored Mickey Mouse ears, equestrian helmets with strange attachments, glasses with pixelated emoticon faces on them and a metal headpiece that you might think only Lady Gaga has the gumption to pull off.

If you can take your eyes off of the riveting accessories for a moment, you'll notice that the men are dressed in sharp, simple clothes for the hip urbanite. Photographer Yuangui Mei captures these men wearing these items well, highlighting the unabashed mix of colors, patterns and the equally fearless.

The eclectic styling unabashedly mixes colors and patterns, but with the equally fearless accessorizing, this is to be expected.
Trend Themes
1. Unconventional Accessories - There is an opportunity for fashion brands to innovate by incorporating unconventional accessories in their editorials to create a unique fashion identity.
2. Fearless Mix of Colors and Patterns - An opportunity for fashion brands to experiment with a fearless mix of colors and patterns to create eye-catching editorials and stand out in the marketplace.
3. Eclectic Styling - An opportunity for fashion designers to create unique, eclectic looks by mixing and matching colors, patterns, and unusual accessories to appeal to consumers looking for bold and daring fashion statements.
Industry Implications
1. Fashion - Fashion brands can take advantage of unconventional accessories and fearless mix of colors and patterns in their editorials to create a unique fashion identity and stand out in the marketplace.
2. Photography - Photographers can showcase their skills by capturing unconventional accessories, eclectic styling, and fearless mix of colors and patterns that create eye-catching editorials and appeal to consumers.
3. Advertising - Advertising agencies can use the unconventional accessories, eclectic styling, and fearless mix of colors and patterns to create visually captivating ads that grab the attention of target markets and increase brand recognition.

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