It's not uncommon for women to look toward menopause as a daunting life milestone, which is why Chia Chia Sun, the founder of Damiva, set out to create a brand that positioned these hormonal changes as something approachable, relatable, and even fun.
The company was created after the CEO and founder discovered the harmful chemicals that were found inside of most menopausal products, some of which cause long-term health problems. Damiva offers an all-natural product line that supports women as they transition through these lifestyle changes. The products remedy common symptoms that are experienced at any stage of menopause, including hairloss, weight loss, changes to one's skin, dryness and more.
To make matters more streamlined, these products are categorized into collections that include products for those who have just given birth, for those on birth control, for consumers living with depression, anti-aging and post-surgery.
All-Natural Women's Wellness Brands
Damiva Aims to Make the Journey to Menopause More Approachable
Trend Themes
1. All-natural Women's Wellness Products - The demand for all-natural and organic women's wellness products is on the rise, presenting opportunities for new companies to enter the market with innovative product offerings.
2. Approachable Menopause Solutions - There is a growing need for menopause solutions that are approachable, relatable, and even fun, creating opportunities for companies to create products that cater to this market segment.
3. Categorized Wellness Collections - The concept of categorized wellness collections is gaining popularity, providing opportunities for companies to create product lines that are tailored to specific consumer groups and their unique needs.
Industry Implications
1. Women's Health and Wellness - The women's health and wellness industry is a promising market for new companies looking to create innovative and all-natural product offerings that cater to the unique needs of women.
2. Personal Care - The personal care industry has an opportunity to develop more approachable and relatable menopause product lines for women that cater to their unique symptoms and needs.
3. Natural and Organic Products - The natural and organic products industry continues to grow, providing opportunities for companies to create innovative menopause solutions with all-natural and organic ingredients.