General Mills introduced a new range of keto-friendly snacks called :ratio that makes crunchy bars in Lemon Almond and Toasted Almond that feature like real almonds and pumpkin seeds. The product line focuses on sharing a healthy source of fat and protein, as well as less sugar and carbs—there's just two grams of net carbs and a single gram of sugar per serving. The crunchy bars are low in sugar thanks to the fact that they're sweetened with alternatives like erythritol and stevia extract.
As Laura Donnelly, brand manager, General Mills, describes: "In bars, we saw a clear consumer problem to be solved: keto dieters can have all kinds of rich creamy foods, but until :ratio Keto bars, nothing sweet and crunchy fit within their keto lifestyle."
Keto-Friendly Crunchy Bars
:ratio Shares Low-Carb Lemon Almond and Toasted Almond Snacks
Trend Themes
1. Keto-friendly Snacks - There is an opportunity for innovating new snacks that cater to the growing demand for low-carb, high-fat keto diet options.
2. Alternative Sweeteners - Developing and utilizing alternative sweeteners like erythritol and stevia extract can disrupt the traditional sugar market and provide healthier options for consumers.
3. Healthy Fats and Protein - Creating products that offer a healthy source of fats and proteins while being low in sugar and carbs can tap into the market of health-conscious consumers seeking nutritious snack options.
Industry Implications
1. Snack Food Industry - The snack food industry can take advantage of the demand for keto-friendly options and develop new products that cater to the needs of health-conscious consumers.
2. Sweetener Industry - The sweetener industry can explore innovative ways to create alternative sweeteners that provide the same taste without the harmful effects of sugar, presenting a disruptive opportunity in the market.
3. Nutrition and Wellness Industry - The nutrition and wellness industry can capitalize on the popularity of the keto diet by developing products that offer a balance of healthy fats, proteins, and low carbs, meeting the needs of health-conscious individuals.