Trader Joe’s just debuted its new Crispy Rice Cereal, which reimagines a classic pantry staple.
Not that long ago, Trader Joe's offered a Crisp Rice Cereal, which was pretty standard as far as puffed rice cereals go. However, Trader Joe's knew the product had more potential, which is why the brand revamped the recipe to creat the new Crispy Rice Cereal product. This versatile cereal is made from just five ingredients (rice, sugar, barley malt extract, salt, and mixed tocopherols) to create toasted, puffed rice cereal pieces. Because the cereal had such a simple flavor profile, it makes the perfect base for sweet treats like granola and dessert bars, or savory dishes like a cheesy potato casserole or a breadcrumb alternative for meatloaf.
Versatile Crispy Rice Cereals
Trader Joe's New Crispy Rice Cereal is a Perfect Pantry Staple
Trend Themes
1. Versatile Cereal Ingredients - Businesses could innovate the creation of cereals using minimal ingredients for a better flavor.
2. Multi-purpose Pantry Staples - Creating versatile pantry staples is a goldmine for businesses who can innovate into several dishes.
3. Flexible Usage Food Products - Introducing food products that can be used in various dishes can create new market opportunities for businesses.
Industry Implications
1. Cereal Manufacturing - Cereal producers can experiment with simple ingredients to create a multi-use cereal that can appeal to consumers' tastes.
2. Pantry Staples Manufacturing - Food producers could capitalize on the trend of versatile ingredients by creating multi-purpose pantry staples like a better version of breadcrumbs that could be used as a crunchy topping for dishes such as casseroles, salads among others.
3. Confectionery - Confectionery businesses could explore the trend of multi-purpose pantry staples to create sweet treats like bars, healthy snack bites, and granola bars.