Nike is introducing the new Nike Air Footscape Woven in a 'Cow Print' iteration ahead of the fall season.
The shoe has fake, brown fur splotches for its upper design and comes in a "cow print" pattern. The use of the 'Sail' shade functions as a highlighter to emphasize the shoe's distinctive asymmetrical lacing system and the woven stripe that runs over the top. Tonal branding is placed on the shoe's tongue, heels, and midsole in a clean white color. The shoe's design is completed with a black outsole and a white midsole with debossed Nike lettering.
The Nike Air Footscape Woven in 'Cow Print' will officially debut in the Fall on Nike's website for $160 USD.
Rocky Cow-Printed Shoes
Nike Previews the Unique Air Footscape Woven in a 'Cow Print' Colorway
Trend Themes
1. Animal-print Shoes - The trend of animal prints on shoes has emerged in the fashion industry creating design opportunities for shoes.
2. Asymmetrical Lacing Systems - Asymmetrical lacing systems are becoming a popular design choice in footwear industry leading to innovation opportunities.
3. Fur-designed Shoes - The use of fur in designing shoes is a new trend that can be explored and capitalized by the footwear industry.
Industry Implications
1. Fashion - The fashion industry is currently exploring new design trends like animal prints and asymmetrical lacing systems to create unique footwear opportunities.
2. Footwear - The footwear industry has an opportunity to innovate their products by using new materials such as fake fur in their shoe designs.
3. Sportswear - The sportswear industry can incorporate new creative designs like animal print into the manufacture of their athletic footwear.