Shopping sustainably is top of mind for most consumers, and COS' activewear collection is responding to this demand, with a line of thoughtfully designed workout clothes that will keep one looking stylish while staying fit and comfortable.
Committed to its sustainable ethos, all of the clothes in this line have been constructed with "technical fibers made from renewable, raw materials like organic cotton, recycled polyester and nylon." The all-encompassing line includes jackets, sweaters, sweat-wicking T-shirts, supportive sports bras, and comfortable leggings. The earthy color palette chosen for this line offers three major colorways, including a calming blue, brown and purple -- all of which elicit a sense of eace and comfort.
The Active range collection starts at $45 USD.
Sustainably Made Activewear
COS' Activewear Collection Was Made from Renewable Fibers
Trend Themes
1. Sustainable Activewear - Brands can explore using renewable fibers for activewear to cater to the demand for sustainable fashion.
2. Technical Fibers - Innovations in the development of technical fibers can lead to more sustainable and eco-friendly activewear.
3. Earthy Color Palette - Designers can incorporate earthy color palettes in their activewear collections to offer consumers a sense of peace and comfort.
Industry Implications
1. Fashion Industry - The fashion industry can explore sustainable activewear to cater to environmentally-conscious consumers.
2. Sports Industry - Sporting goods companies can develop technical fibers to create sustainable and eco-friendly sportswear.
3. Retail Industry - Retailers can use the trend of using earthy color palettes to create comfortable activewear that caters to the demand for sustainable fashion.