Puerto Rico's Round Triangle Foods recently introduced sophisticated new packaging for its Grafittos Chips, which spotlight boldly flavored corn chips snacks in varieties like BBQ Nacho, Pastrami, Smoky Bacon and Baby Back Ribs.
Each seasoned corn chip snack boasts is own color-coded packaging that helps to distinguish its unique flavoring. The vibrantly redesigned packaging by Diego Frayle helps consumers to distinguish what sets these flavors apart from others on the market.
The intent of the new packaging "aims to connect the graffiti with different cities around the world and its flavors, highlighting the product throughout the whole range without losing the urban and youthful character inherent to the brand." As such, the silhouettes of different skylines can be seen along the top of each seasoned corn chip bag, hinting at ties to iconic destinations like New York City.
Meat-Flavored Corn Chips
These Graffitos Chips Boast Flavors like Pastrami and Baby Back Ribs
Trend Themes
1. Flavored Corn Chips - The trend of offering unique and bold flavors for corn chips is providing an opportunity for food companies to tap into the snacking market.
2. Creative Packaging Design - Innovative and eye-catching packaging design is becoming a trend for companies to stand out among competitors and attract consumers.
3. Regional Flavors - Brands offering region-specific flavors to appeal to local tastes is a trend, creating an opportunity for companies to tap into niche markets.
Industry Implications
1. Food and Snack Industry - The food and snack industry can benefit from the trend of offering unique and bold flavors for corn chips.
2. Packaging and Design Industry - The packaging and design industry can tap into the trend of innovative and eye-catching packaging design to help brands stand out and attract consumers.
3. Regional Specialty Food Industry - The regional specialty food industry can tap into the trend of offering region-specific flavors for corn chips, providing unique products and appealing to local tastes.