Breakfast and dessert are about to collide with the debut of Cookies 'n' Creme Go-Gurt. With the taste of a Hershey's Cookies 'n' Creme chocolate bar, but the convenience of a drinkable yogurt, this new product is the ultimate snack hack.
Cookies 'n' Creme Go-Gurt was recently spotted by the Instagrammer @candyhunting. As @candyhunting notes, Hershey's initially collaborated with Go-Gurt on a series of Jolly Rancher flavors earlier this year. Now it seems that Hershey's is going down the chocolate route by serving up a Hershey's Cookies 'n' Creme variety. The result is a creamy yogurt to-go that tastes like the classic combo of cookies and cream.
Though the product doesn't appear to be on the Go-Gurt website yet, the sweet yogurt tubes appear to be available at Meijer.
Chocolate Bar-Flavored Yogurts
Cookies 'N' Creme Go-Gurt is Like Eating Dessert for Breakfast
Trend Themes
1. Chocolate Flavor Yogurt Products - Opportunity for companies to create more chocolate-flavored yogurt products that have the taste of a Hershey's Cookies 'n' Creme chocolate bar and the convenience of a drinkable yogurt.
2. Breakfast & Dessert Combination Snacks - Opportunity for companies to create more snacks that combine the indulgent flavors of dessert with the convenience and portability of breakfast foods.
3. Collaboration Between Confectionery & Dairy Industries - Opportunity for more collaborations and partnerships between confectionery companies like Hershey's and dairy companies like Go-Gurt to create innovative and unique products.
Industry Implications
1. Dairy Industry - Opportunity for dairy companies to create innovative and unique products like Hershey’s Cookies 'n' Creme variety of yogurt that cater to consumers’ taste for chocolate flavors.
2. Confectionery Industry - Opportunity for confectionery companies to partner with dairy companies to create products that combine the indulgent flavors of dessert with the convenience and portability of breakfast foods.
3. Snack Industry - Opportunity for the snack manufacturing industry to produce snacks that combine some of the best dessert flavors with the convenience of a breakfast food like Cookies 'n' Creme Go-Gurt