Who says grownups can't have fun too? These concrete LEGO blocks are for anyone with a passion for stackin'.
Tara Ketchum is the clever creator of these concrete LEGO blocks. Ketchum realized that people of all ages share a love for building structures. Many children grow up playing with building blocks, and she wanted to continue the tradition into adulthood. The resulting product are life-size LEGO bricks -- notches and all. These blocks can connect and stack, just like little LEGOs can.
Build an invincible fortress or chic shelter with these fun concrete LEGO blocks.
Implications - Consumers embrace products that induce in them feelings of nostalgia; they appreciate them for their ability to remind them of pleasant past experiences. Products such as this one are popular because they make reference to a major element of popular culture which consumers can relate to. Companies should incorporate elements of popular culture into their product designs if they want to appeal to a wider demographic.
Life-Sized LEGO Blocks
Tara Ketchum's Concrete LEGO Blocks are Solid
Trend Themes
1. Nostalgia-inducing Products - Companies should create products that remind consumers of pleasant past experiences to appeal to a wider demographic.
2. Life-size Versions - Creating life-size versions of popular toys or objects can generate excitement and appeal to both children and adults.
3. Interactive Building Experiences - Incorporating interactive elements into building products can enhance engagement and the overall user experience.
Industry Implications
1. Construction and Building Materials - The construction industry can explore the use of unconventional materials like concrete LEGO blocks to create innovative structures.
2. Children's Toy Industry - Toy companies can create life-size versions of popular building toys to attract both children and adults.
3. Home Decor and Design - Home decor companies can incorporate interactive building experiences into their products to offer unique and engaging design solutions.