Burger King Canada recently put a Canadian-themed twist on its latest drink with the introduction of the Coffee Crisp Shake. Coffee Crisp is an iconic Canadian chocolate bar that consists of alternating layers of vanilla wafer and foamed coffee-flavored filling, all of which is covered in a sweet milk chocolate coating. Now Canadians have a new way to enjoy their favorite candy bar by consuming it in the form of a deliciously creamy shake.
The new Coffee Crisp Shake is a hand-spun milkshake made from vanilla soft serve and pieces of Coffee Crisp. The unique combination of ingredients gives the vanilla shake a subtle coffee flavor that is sure to appeal to fans of the iconic candy bar.
The new shake is also part of the ongoing shift towards co-branded menu items at fast food restaurants.
Chocolate Bar-Flavored Milkshakes
The New Coffee Crisp Shake is Made with an Iconic Candy Bar
Trend Themes
1. Co-branded Menu Items - The introduction of the Coffee Crisp Shake shows the ongoing shift towards co-branded menu items at fast food restaurants, providing an opportunity for companies to collaborate and create unique offerings.
2. Flavored Milkshakes - The popularity of the Coffee Crisp Shake highlights the trend of flavored milkshakes, offering innovation opportunities for companies to experiment with different candy bar flavors and combinations.
3. Iconic Candy Bar Products - The Coffee Crisp Shake taps into the trend of iconic candy bar products, presenting an opportunity for companies to leverage well-known confectionery brands to create new and enticing products.
Industry Implications
1. Fast Food - The introduction of co-branded menu items like the Coffee Crisp Shake presents an innovation opportunity for fast food chains to collaborate with popular candy bar brands and attract new customers.
2. Confectionery - The popularity of flavored milkshakes, exemplified by the Coffee Crisp Shake, opens up opportunities for confectionery companies to partner with beverage brands and create new and unique chocolate-inspired drinks.
3. Beverage - The demand for flavored milkshakes, as seen with the success of the Coffee Crisp Shake, presents a disruptive opportunity for beverage companies to introduce innovative candy bar-flavored beverages to the market.