3D Film Side-Effects

Cloverfield & U2 3D Cause Vertigo

Cloverfield and U2 3D use a lot of pans and zooms with hand held cameras to give the audience a special feeling. Turns out that feeling may make you barf. People who saw Cloverfield complained of nausea and a couple even need to love the porcelain goddess afterward. A film critic that reviewed U2 3D also reported Vertigo not unlike the Blair Witch Project.

Implications - With video games and horror films constantly getting more graphic, it's now difficult for artists to shock de-sensitized audiences. For this reason, films are going back to basics and removing the editing from their production line. The resulting effect is footage that is raw and riveting. Industries, especially in entertainment, can keep consumers at the edge of their seats by implementing minimal production strategies.
Trend Themes
1. Raw and Riveting Footage - Opportunity for filmmakers to capture audiences' attention by using minimal production strategies and creating raw and riveting footage.
2. Reverting to Basics - Filmmakers and artists are going back to basic techniques and removing excessive editing from their productions to captivate and shock desensitized audiences.
3. Demand for Realistic Experiences - As graphic content becomes more common in video games and horror films, there is an opportunity for industries to create realistic experiences that immerse consumers and evoke intense emotions.
Industry Implications
1. Film Production - Film production companies can explore the use of minimal production strategies to create raw and riveting footage that captivates audiences.
2. Entertainment - The entertainment industry can leverage the trend of reverting to basic techniques to captivate and shock desensitized audiences, keeping them at the edge of their seats.
3. Virtual Reality - Virtual reality companies can seize the demand for realistic experiences by creating immersive content that evokes intense emotions, especially in the horror and gaming genres.

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