Floral-Adorned Sporty Clogs

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adidas and Stella McCartney Expand with a Clogs Silhouette

Stella McCartney continues to work in collaboration with sportswear giant adidas as the two present a new iteration of a Clogs silhouette for the season. The shoes are designed with a slip-on look inspired by those who dive along the coast of South Korea for fish and to clean the water as well.

It is made to have a lightweight feel and sits on top of a grippy outsole unit, making it a go-to shoe for walking through the city or at the beach. The Clogs are made with renewable natural materials with its one-piece design of bio-based EVA throughout the upper. It is lined with synthetic materials and competes with an overarching footstrap. It is detailed with floral patterns and hues of Tent Green, Crew Orange, and Cloud White.
Trend Themes
1. Renewable Natural Materials - The trend towards renewable natural materials is creating opportunities for innovation in materials science, manufacturing processes, and supply chain management.
2. Sport-inspired Fashion - The convergence of sportswear and high fashion is creating opportunities for innovative product design and marketing strategies that appeal to a wide range of consumers.
3. Sustainable Footwear - The trend towards sustainable footwear is creating opportunities for innovation in materials science, production processes, and supply chain management, as well as new business models based on circular economy principles.
Industry Implications
1. Footwear Manufacturing - Footwear manufacturers can capitalize on the trend towards sustainable and renewable materials by investing in research and development, manufacturing technologies, and supply chain management practices that minimize environmental impact.
2. Sportswear and Athletic Apparel - Sportswear and athletic apparel companies can capitalize on the trend towards sport-inspired fashion by building partnerships with high-end fashion brands and developing innovative product lines that blur the line between performance and style.
3. Fashion and Lifestyle Retail - Fashion and lifestyle retailers can capitalize on the trend towards sustainable fashion by sourcing products from environmentally responsible manufacturers and implementing circular economy principles in their supply chains and business models.

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