Replenishing Gel-Cream Moisturizers

Clinique Moisture Surge Gives 100 Hours of Moisture

Clinique Moisture Surge is an oil-free gel-cream that's instantly moisturizing and provides lasting hydration for 100 hours, even after washing the face. The moisturizer is lightweight yet capable of going 10 layers deep to deliver ingredients like aloe bio-ferment and hyaluronic acid. Powered by Auto-Replenishing Technology, the skincare product is said to help "skin create its own internal water source to continually rehydrate itself, then locks in moisture for an endlessly plump, healthy-looking glow."

The deeply hydrating, plumping, glow-boosting product is beneficial for making skin become more resilient and feel healthier. Clinique Moisture Surge can be used morning and evening on clean skin, and the versatile product can also be used as a mask, cuticle treatment or even over makeup to create a dewy highlighter effect.
Trend Themes
1. Long-lasting Moisturizers - There is an opportunity for other skincare brands to innovate and create more long-lasting moisturizers with deeper penetration into the skin.
2. Auto-replenishing Technology - The development of auto-replenishing technology presents an opportunity for companies to create skincare products that work to continually hydrate the skin from within.
3. Multi-use Skincare Products - Clinique Moisture Surge's versatility opens up a trend for other companies to develop multi-use skincare products that work as a moisturizer, mask, and even makeup highlighter.
Industry Implications
1. Skincare - The skincare industry can take advantage of the trend towards long-lasting and deeper moisturizers that replenish the skin from within using innovative technology.
2. Cosmetics - The cosmetics industry can expand into the skincare realm by creating multi-purpose products that work as both makeup and skincare, like Clinique Moisture Surge.
3. Beauty Technology - The development of auto-replenishing technology opens up opportunities for the beauty tech industry to create devices that monitor and replenish the skin's hydration levels automatically.

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