Instead of giving children typical snacks including chips and chocolate bars, the Clif Kid collection of energy bars offers something that will keep their energy levels high in as natural a way as possible. While many parents might prefer to send their children to school with fruits and vegetables, a fine balance between convenience and preference needs to be struck.
Clif Kid bars provide a range of snacks that will appeal to many different palates. From protein bars to fruit snacks, it ensures that children receive a good source of vitamins and nutrients in one delicious package. With no high fructose corn syrup or artificial flavors or synthetic preservatives, the Clif Kid bars provide parents with a piece of mind and children something tasty to munch on.
Child-Focused Energy Bars
Clif Kid's ZBAR is a Healthy Snack to Keep Energy Levels High
Trend Themes
1. Healthy Snacking - Opportunity for innovating healthier options for on-the-go snacking, especially for children.
2. Natural Ingredients - Growing demand for products made with natural ingredients and without preservatives or artificial flavors.
3. Convenience Foods - Consumers seek out quick and easy snack options, creating room for more innovation in the convenience food industry.
Industry Implications
1. Health Food - An industry wide move towards healthier, natural food products and ingredients, especially for children.
2. Packaged Foods - Opportunity for the packaged food industry to innovate healthier snack options that appeal to children and parents.
3. Grocery Retail - Grocery retailers can capitalize on the growing demand for healthy, natural snacks by offering a wider variety in their stores.