The Clif Bar Duos are being launched by the brand as a new twist on its original offerings to provide consumers with an alternative option to try out when hunger strikes. The bars incorporate two of the brands traditional flavors each with 190-calories each and a minimum of six-grams of plant-based protein. The snack bars come in three flavors including Chocolate Brownie + Crunchy Peanut Butter, Cool Mint Chocolate + Chocolate Chip and Chocolate Brownie + White Chocolate Macadamia Nut.
The new Clif Bar Duos are arriving in a variety pack of 21 bars for $24.30, while individual flavor packs with seven bars each are launching for $8.10. The bars are being made available via the brand's online shop.
Mashup Snack Bar Flavors
The Clif Bar Duos Come in Three Flavors to Choose From
Trend Themes
1. Dual-flavored Snack Bars - Opportunity to create more unique and customizable snack options for consumers.
2. Plant-based Protein Snacks - Opportunity to cater to the growing demand for plant-based protein products in the food industry.
3. Variety Packs - Opportunity to offer consumers more selection and personalization when purchasing snack products.
Industry Implications
1. Snack Foods - Opportunity to innovate and expand snack food products with unique flavor combinations and healthier options.
2. Plant-based Food Products - Opportunity to enhance plant-based food products with added protein content and greater variety.
3. Online Retail - Opportunity to focus on e-commerce strategies to sell products and reach wider audiences online.