Vans has been celebrating its 50th year of business with many models this year, with the latest being an adaptation of its classic high-tops that were designed back in 1989 by Steve Caballero.
Although the sneaker has remained popular throughout the years and seen a number of fresh additions by way of collaborative efforts, the brand's 'Full Cab Pro' remembers its past with the inclusion of an old school colorway.
While Vans choose to bring back its classic high-top model as a means to commemorate its expansive history, the brand is sure to incorporate some of the fresh features that have kept its consumers coming back after so many years. This includes 'Ultracrush' insoles and 'Duracap' underlays, which help to ensure a comfortable fit and a long-lasting product.
Revitalized Classic High-Tops
In Celebration of Its 50th Year, Vans Brought Back a Retro Model
Trend Themes
1. Retro-inspired Sneakers - A trend in the sneaker industry that utilizes nostalgic designs to appeal to consumers looking for a classic look and feel.
2. Collaborative Sneaker Releases - A trend in the sneaker industry where brands team up with influential figures to create unique and limited edition designs.
3. Sustainable Sneaker Production - A trend in the sneaker industry where brands focus on environmentally friendly materials and production methods to appeal to eco-conscious consumers.
Industry Implications
1. Fashion/streetwear - A growing industry that constantly evolves to incorporate new trends and styles, making retro sneakers a popular choice for consumers looking to stand out.
2. Sports Retail - An industry that relies on innovation and partnerships to keep up with consumer demand, making collaborative sneaker releases a strategic move for brands.
3. Sustainable Fashion - An emerging industry that focuses on eco-conscious materials and practices, making sustainable sneaker production an opportunity for brands to appeal to socially responsible consumers.