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La Madeleine Just Debuted Two Classic French Crêpes

The French-owned bakery concept la Madeleine recently debuted two classic French crêpes – one sweet and one savory.

At la Madeleine, classic thin French pancakes are made the traditional way with simple ingredients. Now, fans can enjoy an even more authentic taste of France with two of the new classic French crêpes. The sweet option is the Strawberry Nutella Crêpe, which features a made fresh-to-order crêpe, filled with strawberries and cream, drizzled with Nutella, and topped with a combination of whipped cream and shaved chocolate. On the other hand, the Crêpe la Madeleine is a savory option that features a made fresh-to-order crêpe filled with balsamic-marinated chicken, rice Provencal, broccoli, and Swiss cheese, and a topping of creamy mushroom sauce.
Trend Themes
1. Authentic French Crêpes - La Madeleine's debut of classic French crêpes with simple ingredients calls for innovative crepe recipes and variations which are authentic to the French culture.
2. Customizable Crêpe Fillings and Toppings - The made fresh-to-order crêpes and toppings pairs well with the trend of customizable food items. Businesses can explore offering customizable crêpe options to cater to individual tastes.
3. Gourmet Street Foods - La Madeleine's French-inspired crêpes join the growing trend of gourmet street foods, inspiring potential for a variety of gourmet street food items that take traditional dishes to the next level.
Industry Implications
1. Food and Beverage - There is potential for innovation in the food and beverage industry through the introduction of new French-inspired crêpe offerings with traditional ingredients.
2. Hospitality - Hotels, cafes and bakeries that serve customers from across the globe could tap into the trend of serving traditional foods, with crêpes being a good option in satisfying cravings from France.
3. Event Catering - The traditional, gourmet, customizable and French-inspired crêpe possibilities and toppings could inspire businesses that offer event catering, with the flexibility of on-demand made-to-order crêpes providing a new culinary experience.

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