The Swiftkey application announced it will be included in Clarion’s AX1 Android-based in-car entertainment system. Swiftkey is taking all that it has learned from the mobile environment and plans to apply it to other areas where it fits well.
The AX1 will come equipped with a web browsing, email, application access, GPS navigation and it will support 1080p full HD video playback on its 6.5-inch touch screen display. It can also be connected to your mobile device and it has an online music store where you can download and purchase your favorite songs.
SwiftKey co-founder and CTO Dr. Ben Medlock said: "We believe ‘connected car’ technology will be a growing trend throughout 2014 and is set to reach the mainstream. Partnering with a cutting-edge company such as Clarion demonstrates our real interest in this exciting sector and signals our ambition to become known as a leading platform for innovative, personalized technology."
Last year alone, Swiftkey's software was being used on more than 100 million devices around the world.
The AX1 is expected to be released a little later this year, and will sell for about $800 a piece. If the wait is too long, you can pre-order the device now.
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Trend Themes
1. Connected Car Technology - The integration of technology systems in cars, such as web browsing, email, application access, and GPS navigation, is a growing trend that presents opportunities for innovative, personalized technology.
2. Mobile Device Integration - The ability to connect mobile devices to car stereo systems, allowing for music downloads and app access, is a trend that provides opportunities for disruptive innovation in the car entertainment industry.
3. Personalized Technology - The application of personalized technology, such as the Swiftkey software, in different environments beyond mobile devices is a trend that presents opportunities for innovative and customized solutions.
Industry Implications
1. Automotive - The automotive industry can explore the adoption of connected car technology to enhance in-car entertainment systems.
2. Software - The software industry can develop solutions to enable seamless integration between mobile devices and car stereo systems.
3. Entertainment - The entertainment industry can leverage personalized technology to create innovative and customized experiences in the car entertainment sector.