As well as having a look that stands out, Cyclehoop's city bike rack design also has an important message to share.
The car-shaped bicycle rack is true to the size of a real vehicle, emphasizing the point that about 10 bicycles can be parked in the space that a single car occupies. As well as calling out car drivers, the Car Bike Port also provides city cyclists with ample space to dock their bikes. With the metal frame set up closest to the road, this clever design also acts as a protective barrier for cyclists dropping off or retrieving their bikes.
As a group that specializes in "innovative cycle parking infrastructure," Cyclehoop was commissioned by the London Festival of Architecture to bring more awareness to the benefits of cycling to reduce congestion, as well as create healthier cities and people.
Driver-Shaming Bike Racks
Cyclehoop's City Bike Rack Demonstrates How Much Space a Car Occupies
Trend Themes
1. Anti-car Culture - Opportunities for businesses that support car-free environments and promote alternative transportation methods.
2. Smart Bike Parking - Opportunities for businesses that innovate and create space-efficient bike racks and infrastructure.
3. Sustainable Urban Design - Opportunities for businesses that prioritize eco-friendly and space-saving initiatives in their urban design solutions.
Industry Implications
1. Urban Planning and Design - A growing market for consulting, engineering, and construction firms that balance bike and car infrastructure for smarter city design.
2. Alternative Transportation - Opportunities for bike-sharing and rental companies that support and take advantage of the shift towards environmentally-friendly, car-free commuting options.
3. Environmental and Health Activism - Opportunities for advocacy groups and companies that promote healthy, sustainable living and encourage cycling as a viable alternative to driving.