Designer Alex Szabo-Haslam has created a new 'Citee' t-shirt collection that'll let you represent your hometown in style. The collection features printed out maps of famous cities from all around the world.
These black and white printed t-shirts come in 80 different unique designs, and each features an incredibly detailed mapping of an iconic world city. The designer uses online data to find these print designs of roads and waterways from such famous destinations like London, Toronto, Tokyo and New York City.
Each Citee design is also printed on high-quality unisex American Apparel tees using a fabric dying technique. The design process was specially made so the city map image does not fade, crack or peel away from extended washing.
Topographic City Shirts
The 'Citee' T-Shirt Collection Highlights Over 80 Global Cities
Trend Themes
1. City Mapping Apparel - The 'Citee' t-shirt collection demonstrates the opportunity for apparel companies to use geographic data to create designs for a city-specific clothing line.
2. Personalized Fashion - The trend towards personalized fashion is reflected in the 'Citee' t-shirt collection, which offers customers the opportunity to display their hometown in a unique way.
3. Location-based Merchandise - The 'Citee' collection represents a new way for companies to offer location-based merchandise to their customers, using detailed maps of cities around the world.
Industry Implications
1. Apparel - The 'Citee' t-shirt collection highlights the opportunity for apparel companies to enter the city-specific market using geographic data and personalized fashion.
2. Tourism - The 'Citee' t-shirt collection could be a new marketing strategy for local tourism boards as a way to promote city-specific merchandise to visitors.
3. GIS Mapping - The 'Citee' t-shirt collection demonstrates the potential for Geographic Information System mapping companies to expand their services into apparel design and production.