Dunkin' is making it easier than ever to enjoy some specialty coffee at home with the debut of four new flavors: Turtle Love, Caramel Me Crazy, Chocoholic Pancake, and Cinnamania.
Though Dunkin' has offered at-home ground coffee before, it's new flavors give fans a tasty way to shake up their morning routine. In total, there are four flavors to choose from, and each has a dessert-inspired flavor profile. For instance, the Cinnamania is inspired by the taste of cinnamon rolls, and somehow managed to get that bakery-fresh experience into the form of a hot cup of coffee. There's also a Chocoholic Pancake, which features a mix of sweet milk chocolate, smooth dark chocolate, and creamy chocolate chip pancake flavors, all wrapped up into one.
Dessert-Flavored Coffees
Cinnamania is One of Dunkin’ New At-Home Flavored Ground Coffee Flavors
Trend Themes
1. Dessert-inspired Coffees - The rise of dessert-flavored coffees will lead to more innovative coffee flavors that are inspired by desserts
2. At-home Coffee Consumption - The launch of new dessert-flavored ground coffee gives rise to a trend of people drinking coffee at home rather than in cafes and coffee shops
3. Premium Coffee Brands - The introduction of specialty coffee flavors that replicate desserts opens up opportunities for premium coffee brands to create more unique flavor experiences for customers
Industry Implications
1. Coffee Industry - The coffee industry can leverage dessert-flavored coffees to increase market share and build customer loyalty
2. Consumer Goods Industry - Consumer goods companies can capitalize on the trend of at-home coffee consumption by creating products that enhance the coffee drinking experience at home
3. Food and Beverage Industry - The food and beverage industry can develop dessert-inspired product lines that complement dessert-flavored coffee, resulting in a unique consumption experience for customers