It is not surprising as to why color blocking has become one of the hottest trends in the fashion industry. They look great on you all season long, as exemplified by this Rodolfo Martinez shoot.
While most men would shy away from bright colors, models Elia Cometti and Janos Molnar, styled by Alex Badia, appear confident and are obviously comfortable with what they are wearing. Spotted donning loud and vibrant clothes, along with colorful underwear in eye-popping hues of orange, pink, purple and yellow from labels such as Tommy Hilfiger, 2(x)ist, Michael Kors and others, duo Cometti and Molnar command attention from the viewers.
Against the gray-colored backdrop, the brightly hued ensembles are further accentuated, as the models pose for Rodolfo Martinez’s camera for a shoot dubbed 'Under Color.'
Chromatic Underwear Shoots
Rodolfo Martinez Shoots Bright and Colorful Boxers and Briefs
Trend Themes
1. Color-blocking Trend in Fashion - Opportunity for fashion brands to create bright and vibrant clothing collections.
2. Confidence in Wearing Bright Colors - Opportunity for fashion and beauty brands to promote confidence and self-expression through their products.
3. Pop of Color in Underwear - Opportunity for lingerie and underwear brands to experiment with bold and vibrant colors.
Industry Implications
1. Fashion - Industry can capitalize on the color-blocking trend and promote self-expression for consumers.
2. Beauty - Industry can promote confidence and self-expression through makeup products that feature bright and vibrant colors.
3. Lingerie and Underwear - Industry can experiment with bold and vibrant colors as a way to attract consumers looking for a pop of color in their wardrobe.