What would Jesus listen to? Christian form meets function meet fashion with this cruxifix shaped mp3 player necklace, containing 17 hour of the New Testament audio Bible. Distributed in the United States by CrossMP3Player.com.
Implications - Today's quirky, desensitized youth consumer may find it hard to have faith. For those belonging to this demographic, religion has become more of a part of pop culture than anything to believe in. These individuals do not see religion as sacred, but as a set of rules and guidelines that some choose to live their life by. This lax attitude towards faith opens a market of unconventional products that use religious imagery for ironic humor.
Christian Fashion Statement
Cross MP3 Player with Bible Audio
Trend Themes
1. Religious Fashion Accessories - Trend of creating fashion accessories based on religious imagery for a younger consumer demographic.
2. Blurring of Pop Culture and Religion - Trend of incorporating religious iconography into pop culture products for ironic humor.
3. Religious Audio Technology - Trend of merging religious content with audio technology.
Industry Implications
1. Fashion Accessories - Opportunities for creating religious fashion accessories for a younger, trend-focused consumer market.
2. Technology - Opportunities for merging religion and audio technology to create unique, faith-based products.
3. Media and Entertainment - Opportunities for incorporating religious themes into entertainment products and media to appeal to a wider audience.