The high protein diet that has been all the rage with health-conscious consumers is shifting to different market segments as seen with the new SimplyProtein Kids Chocolate Brownie Bars. Positioned as a healthy snack option that is ideal for active kids, the bars are low in carbs with just two grams of sugar each and have just 70 calories each. The bars are also peanut-free, gluten-free, vegan and Kosher to ensure they are suitable for children who are on specialty diets.
The SimplyProtein Kids Chocolate Brownie Bars are Project Non-GMO Verified and have four grams of fiber per serving. As parents look to extend their own health preferences to their children, we'll likely continue to see more health food products for children coming about.
Kid-Friendly Protein Brownies
The SimplyProtein Kids Chocolate Brownie Bars are Low in Sugar
Trend Themes
1. Healthy Snacks for Kids - Companies can tap on the growing demand for healthier snack options for kids with innovative products like protein brownies.
2. Specialty Dietary Products for Children - Companies can cater to the diverse dietary needs of children, such as gluten-free, vegan, and Kosher, by creating easily accessible specialty dietary products.
3. Low-sugar Trends for Kids' Snacks - Companies can capitalize on the trend towards low sugar for kids' snacks by exploring innovative ways to reduce sugar content while maintaining taste and nutrition.
Industry Implications
1. Snack Food Industry - The snack food industry can innovate and create healthier snack options without compromising taste and variety.
2. Health Food Industry - The health food industry can expand to the children's segment by creating innovative products such as protein brownies that cater to their dietary and nutritional needs.
3. Food Safety and Labeling Industry - The food safety and labeling industry can support the growing demand for specialty dietary products by creating higher standard labeling procedures and increasing accessibility to non-GMO products.