Although guns are usually associated with super masculine men, the Chicks with Guns Book shows the world that power and femininity can go hand in hand.
Captured by Lindsay McCrum, a photographer based in New York and California, the book features photos of women in all stages of life. My favorite photo from the Chicks with Guns Book is definitely the one with a woman in a gray suit, holding a gun but looking very refined.
Check out the stills for yourself to see how chicks rule the world.
Implications - Females in modern society hold more power than ever before. Designs that express this freedom appeal to women who want to let their styles speak for themselves. Companies could develop more items like this in order to attract more consumers.
Powerfully Pristine Captures
Lindsay McCrum's 'Chicks with Guns' Book Features Fierce Women
Trend Themes
1. Feminine Empowerment - Opportunity for companies to develop designs and products that express female power and freedom.
2. Gender Stereotype Breakdown - Opportunity for businesses to promote gender diversity and embrace the breakdown of traditional gender roles and stereotypes.
3. Photography Books - Opportunity for publishers and photographers to showcase unique and unconventional photography subjects.
Industry Implications
1. Fashion - Opportunity for fashion companies to create clothing and accessories that embody feminine empowerment and break gender stereotypes.
2. Publishing - Opportunity for publishers to produce photography books that appeal to a wider and more diverse audience.
3. Photography - Opportunity for photographers to explore unconventional subjects and stand out in a crowded market.